Advertisement Hoarding Permission in Asansol

Every hoarding, unipole, banner and digital display inside Asansol Municipal Corporation limits needs written permission and payment of advertisement tax. Unauthorised hoardings are removed, the advertiser and the property owner are penalised, and unsafe structures create liability for injury. This guide explains the permission route and how to complain about an illegal or dangerous hoarding.

Key facts at a glance

Step-by-step procedure

1. Step 1: Confirm whether the site is on municipal land, a private building or a roadside verge — the fee and authority differ.
2. Step 2: Prepare the structural design and obtain a stability certificate from a licensed engineer.
3. Step 3: Apply to the AMC advertisement department with the design, site documents and fee.
4. Step 4: Obtain traffic police no-objection for hoardings near roads and junctions.
5. Step 5: On grant, pay the advertisement tax for the approved period and display the permission number on the hoarding.
6. Step 6: Renew before expiry and remove the structure at the end of the permission period.

Documents you need

• Application with the exact site location and dimensions
• Structural stability certificate from a licensed engineer
• Ownership or lease proof of the site or building
• Artwork or design of the proposed advertisement
• Identity and GST details of the advertiser
• No-objection from the traffic police for roadside hoardings
• Fire safety clearance for large illuminated or digital boards

Common mistakes to avoid

• Erecting a hoarding on municipal land without a written lease or permission.
• Using an unlicensed fabricator without a stability certificate, which is the main cause of collapse.
• Not displaying the permission number, making the hoarding look illegal during inspection.
• Ignoring renewal and allowing the permission to lapse while the structure stands.

Where to go in Asansol

Hoarding permission is issued at the AMC advertisement department at headquarters. Premium locations along GT Road, GB More and major junctions carry higher tax and stricter safety conditions.

Frequently asked questions

Do I need permission for a hoarding in Asansol?

Yes. Every advertising hoarding, banner and digital board inside AMC limits needs permission and payment of advertisement tax under the West Bengal Municipal Corporation Act 2006.

How do I complain about an illegal hoarding in Asansol?

File a written complaint with the AMC advertisement department giving the exact location and photographs. If the structure looks unsafe, also inform the local police station and the fire services.

What is the penalty for an unauthorised hoarding in Asansol?

AMC can remove the hoarding, recover the removal cost, impose a penalty and prosecute the advertiser and the property owner under the Act.

Who is liable if an illegal hoarding collapses in Asansol?

The advertiser, the hoarding contractor and the property owner can all face civil liability for injury or death, along with criminal negligence proceedings.